2026 Comparison

Vanish vs Incogni: Why 2,300+ Brokers Beats 180

Updated April 2026
7 min read
Unbiased comparison
Vanish currently monitors 2,300+ data broker sites across 17 categories — updated live.

Bottom Line

Incogni covers roughly 180 data brokers and charges $11.99/month (or $5.99/month on an annual plan). Vanish covers 2,300+ brokers across 17 categories for $4.99/month — that's 12× the coverage for less money. Vanish also includes a free scan, dark web monitoring, manual removal guides, and user-submitted broker reports. If you're comparing Incogni alternatives, Vanish wins on every metric.

Quick Comparison: Vanish vs Incogni

Vanish
$4.99
per month
58% cheaper · No annual lock-in
Incogni
$11.99
per month ($5.99/mo annual)
Feature Vanish Best Value Incogni
Monthly price $4.99/mo $11.99/mo
Annual price $59.88/yr $77.88/yr ($5.99/mo billed yearly)
Free scan ✓ Yes — see results before paying ✗ No — subscribe first
Data brokers covered 2,300+ brokers ~180 brokers
Coverage categories 17 categories ~10 categories
Auto-removal requests ✓ Yes ✓ Yes
Dark web monitoring ✓ Yes ✗ No
IoT / Smart device data ✓ Yes ✗ No
Manual removal guides ✓ Yes — for stubborn brokers ✗ No
User-submitted broker reports ✓ Yes — community-powered ✗ No
Ongoing monitoring ✓ Yes ✓ Yes
Annual savings vs Incogni $18–$84 saved/year

Prices verified as of April 2026. Incogni bills $11.99/month or $77.88/year ($5.99/month). Vanish bills $4.99/month with no annual lock-in. Broker counts sourced from each service's public documentation.

Price: Vanish saves you up to $84/year

Incogni's monthly plan costs $11.99/month — that's $143.88/year. Their annual plan drops to $5.99/month ($77.88/year), but you're locked in for 12 months upfront.

Vanish costs $4.99/month with no annual commitment. That's $59.88/year — saving you $84 versus Incogni's monthly plan, or $18 versus the annual plan. Either way, you pay less for 12× the coverage.

The real kicker: Incogni doesn't let you see results before paying. With Vanish, you run a free scan first — see exactly which 2,300+ brokers have your data — then decide if $4.99/month is worth it. Zero risk.

Broker Coverage: Vanish covers 12× more sites

Incogni covers approximately 180 data brokers, concentrated on US and Canadian people-search and data aggregation sites. It handles the basics — Spokeo, BeenVerified, Whitepages — but stops there.

Vanish monitors 2,300+ data broker sites across 17 distinct categories:

  • People Search & Background Checks
  • Marketing & Ad-Tech databases
  • Financial (Credit Bureaus, BNPL, Specialty)
  • Public Records aggregators
  • Health & Insurance data brokers
  • Dating Sites
  • Genealogy & DNA databases
  • Employment & HR databases
  • Phone / Spam Databases
  • Retail & Loyalty programs
  • Travel & Transportation
  • Education data
  • Dark Web Monitoring
  • IoT & Smart Device databases
  • Telecom & ISP data
  • Social Media aggregators

Incogni misses dark web monitoring, IoT/smart device data, financial specialty databases, and several other categories entirely. These aren't niche concerns — dark web brokers trade email credentials and SSNs on underground marketplaces, and IoT brokers collect behavioral data from connected home devices. If your data is in those places, Incogni won't find it.

What Incogni Does Well

Fair comparisons build trust. Here's where Incogni has genuine strengths:

  • Backed by Surfshark. Incogni is developed by Surfshark, a well-known VPN provider. If you already use Surfshark, bundled pricing can make Incogni affordable as an add-on.
  • Clean, simple dashboard. Incogni's interface is straightforward and well-designed. You see removal requests, their statuses, and estimated completion times in a clear layout.
  • GDPR/CCPA-focused approach. Incogni leans on privacy regulations to compel brokers to comply with removal requests. This works well for the brokers they cover, particularly in jurisdictions with strong privacy laws.

These are real advantages. But for most people searching for an Incogni alternative — particularly those who want broader coverage — the gap between 180 brokers and 2,300+ is too large to ignore.

Why Switch from Incogni to Vanish

If you're already using Incogni, here are the concrete reasons to make the switch:

1

12× more broker coverage

Incogni covers ~180 brokers. Vanish covers 2,300+. That's not a rounding error — it's an order of magnitude. Every broker Incogni misses is a place your data still lives.

2

Lower price, no lock-in

Vanish is $4.99/month with no annual commitment. Incogni's best price ($5.99/month) requires you to prepay for a full year. On monthly billing, it's $11.99 — more than double Vanish.

3

Dark web monitoring included

Vanish monitors underground marketplaces where stolen personal data is bought and sold. Incogni only covers surface-web data brokers and has zero dark web visibility.

4

Manual removal guides for stubborn sites

Some brokers don't respond to automated removal requests. Vanish provides step-by-step manual removal guides for these sites. Incogni leaves you with no fallback — if their automated request fails, you're stuck.

5

Community-driven broker reports

Vanish users can submit new data brokers they discover, growing the coverage database faster. Incogni's broker list is maintained internally with no community input.

Where Vanish Wins

Price

  • $4.99/mo — no annual commitment
  • 58% cheaper than Incogni monthly
  • Up to $84 saved every year

Free Scan First

  • See your exposure before paying
  • 2,300+ brokers scanned instantly
  • No credit card for the scan

12× Broader Coverage

  • 2,300+ brokers vs ~180
  • 17 categories vs ~10
  • Dark web + IoT coverage included

Beyond Automation

  • Manual removal guides included
  • User-submitted broker reports
  • Coverage grows with the community

The free scan alone changes the equation. Incogni asks you to subscribe before seeing any results. With Vanish, you scan 2,300+ brokers for free, see exactly where your data lives, and then decide if $4.99/month is worth it.

Who Should Choose Which

Both services automate data removal requests. Here's an honest breakdown of who each fits best:

✓ Choose Vanish if…

  • You want to see results before committing money
  • Budget matters — $4.99 vs $11.99 monthly
  • You want the broadest coverage (2,300+ brokers)
  • You need dark web or IoT data monitoring
  • You want manual guides for stubborn brokers
  • You want no annual lock-in to get started

— Consider Incogni if…

  • You already use Surfshark VPN and want a bundle
  • You only need coverage for ~180 major brokers
  • You prefer a VPN company's privacy ecosystem
  • Price is not a deciding factor

For the majority of people landing on this page — people actively evaluating Incogni alternatives — Vanish is the better choice. More brokers, lower price, free scan, dark web monitoring, and manual removal guides. The coverage gap (2,300+ vs ~180) alone makes the decision straightforward.

Try Vanish free — scan 2,300+ brokers in 30 seconds

See exactly which data broker sites have your personal information, before you pay anything. No credit card required for the scan.

Start Free Scan →

Free scan · No credit card needed · Results in 30 seconds

Frequently Asked Questions

Common questions from people comparing Vanish and Incogni:

Incogni works for basic people-search removal — it automates opt-out requests to roughly 180 data brokers and uses GDPR/CCPA regulations to enforce compliance. But at $11.99/month ($5.99/month annually), it covers a fraction of the data broker landscape. Incogni is worth considering if you already pay for Surfshark VPN and want a bundled deal. For everyone else, Vanish offers 12× more broker coverage for less money.
Vanish is the top Incogni alternative. At $4.99/month with a free scan, it covers 2,300+ data brokers across 17 categories — roughly 12× Incogni's coverage. Other alternatives include DeleteMe ($10.75/mo), Optery ($8/mo), and Privacy Duck ($19.75/mo), but none offer the combination of price, free scan, breadth of coverage, and manual removal guides that Vanish provides.
Vanish: yes. Incogni: no. Vanish scans 2,300+ data brokers for free before you enter any payment information. You see exactly which sites have your data, then decide whether to subscribe for $4.99/month to automate removals. Incogni requires an active subscription before you can see which brokers have your information.
Vanish covers 2,300+ data brokers across 17 categories. Incogni covers approximately 180 data brokers, primarily US and Canadian people-search and data aggregation sites. Vanish's coverage extends into categories Incogni doesn't touch: dark web monitoring, IoT/smart device databases, financial specialty databases, marketing ad-tech brokers, genealogy sites, dating sites, and more.
Yes, Vanish includes Dark Web Monitoring — it covers underground marketplace sites where stolen personal data like email credentials, Social Security numbers, and address histories get traded. Incogni does not include any dark web monitoring. Their service is limited to surface-web data brokers.
This is a key difference. Vanish includes manual removal guides for brokers that don't respond to automated requests — step-by-step instructions to complete the opt-out yourself. Incogni relies entirely on automated removal requests. If a broker ignores or rejects Incogni's request, you have no fallback option within their service.
Vanish is month-to-month at $4.99 — cancel anytime with no penalty. Incogni offers monthly billing ($11.99/mo, cancel anytime) or annual billing ($5.99/mo, locked in for 12 months). To get Incogni's lower rate, you must commit to the full year upfront.
DeleteMe ($10.75/mo, annual-only billing) covers ~750 brokers and has been operating since 2011. Optery starts at $8/mo for basic tiers. Vanish at $4.99/mo covers 2,300+ brokers across 17 categories with a free scan — it's cheaper than both and offers broader coverage than either. See our Vanish vs DeleteMe comparison for a deeper breakdown.